Sales and Marketing Resources

Creating An Effective Sales Profile On LinkedIn 

In our ongoing quest for qualified leads, we search, research, size up, and scrutinize. We examine the digital clues at our disposal and then ask ourselves, is this prospect worth my time?  What we tend to overlook, is, prospects do the exact same thing to us. They evaluate our credibility, experience, connectedness, approach, demeanor, and any other factor that helps them answer: Is this person and their company worth my time?

When prospects pull up your LinkedIn profile, one of two things will happen: They will gain confidence in you, or they won’t.

The purpose of this guide is to give you advice on getting your LinkedIn profile to perform meaningful work, even when you’re not on LinkedIn.

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Momentum Planner

Momentum isn’t achieved overnight.  One of the biggest secrets to creating marketing success is to make small but consistent process daily and weekly. Use this planner to help you stay associated with your purpose and maintain motivation. 

Monthly Download Planner

Buyer Identifier

When you answer these questions, you’re defining your ideal buyer persona, the kind of person you’d most like to work with and who’s most qualified to work with you (i.e., who will get the best results)

 Buyer Persona

Customer/Account Identifier

When you answer these questions, you’re defining your ideal Customer/Account, the kind of company you’d most like to work with and who’s most qualified to work with you (i.e., who will get the best results)

Customer Identifier